SELLING YOUR HOME? TIPS ON HOW TO MAXIMIZE THE VALUE OF YOUR PROPERTY
Selling a home can and should be well prepared in advance. Getting ready and promoting early helps attract more potential buyers and get optimal value for your property. Seek for REALTOR® advice as soon as you consider selling within a 3-to-6-month horizon.
Preparation for selling can be divided into three phases. Phase one includes repairs, depersonalizing and staging. This phase occurs before photos are taken. Phase two includes the last few activities prior to showing time. Phase three is all about timely marketing of your property.
Minor repairs such as painting, caulking, cleaning windows and light landscaping work have an excellent return on investment. Creating an appealing colour scheme with paint and upgrading lighting are highly recommended to maximize the perceived value of your home.
Major repairs could include high return on investment items such as replacing kitchen cabinets, countertops or improving bathrooms. These aspects usually require more planning. Professional advice is recommended prior to initiating such work. It can be prioritized based on types of property, neighbourhoods, budgets and timelines. Your REALTOR® can help you consider these factors and refer professionals to carry out the work if needed.
Staging your furniture, removing personal items, decluttering and cleaning deeply are effective ways to help prospect buyers visualize themselves in their future home. Because you time is precious, professionals can complete these tasks for you. Ask your preferred REALTOR® if any of these are complimentary services.
Phase two is the final tune-up and preparation. Turning lights on, opening the blinds for maximum light, taking out the garbage, making the beds, clearing and dusting surfaces are key. Taking your pets with you and putting away pet bowls, hiding your valuables, turning off your computer, setting the temperature and putting out fresh towels all contribute to a better potential buyer’s experience.
Experienced REALTORS® use professional photos and videos to promote your property for sale. Our secret formula is a solid “Coming Soon” publicity campaign in the neighbourhood, the whole city and all across Canada. Targeted marketing leads to increased online traffic and optimized in person showings.
In conclusion, these tips help increase potential buyers’ perceived value of your property. Such activities increase the likelihood of receiving quality offers. In the end, the objective is to obtain the optimal sale price for your property in the first few days it hits the market.
